I get often asked about my opinions on certifications. In the IT world in particular, vendors encourage solution providers to get their teams certified on their products and technologies. A number of technicians focus on collecting as many certifications as they can to show their technical knowledge.

I’ll start my assessment by saying that I have long believed that alone, certifications do not necessarily indicate the technical skill of an engineer. I know a number of engineers who don’t hold any certifications who I consider incredibly knowledgeable and incredibly capable, and I’ve known engineers who hold a number of certifications who I wouldn’t let touch a single one of my customer’s systems. A certification alone does not make for a measurement of an engineer.

IT, unlike medical and law practices, does not have a regulated system of ensuring that an IT firm is capable. Thus, we need to use a different set of criteria to judge technical skills.

From an engineer’s perspective, getting a certification shows an investment in their own education and becoming a better technician. It can show their interest in technology, their investment in themselves and their dedication to the field. I tend to look at the power of trends here. When an engineer keeps acquiring certifications, I know that they are interested in what they do, looking to continue to advance themselves, and looking to take on new challenges. An engineer who achieves a certification and never moves further, however, leaves an indication that they are not as dedicated.

From a business owner’s perspective, certifications give me a sense of what is important to my vendor partners and what areas I should continue to focus on. A series of exams tell me which products are of interest, and do give me a perspective on what my engineers should know.

From our vendor partner’s perspective, certifications let them know our commitment to their programs, and our level of engagement. If we take the time to invest in their training programs, they know we have a level of commitment to working with their technologies well. This ensures we can be capable of delivering solutions to a standard.

With customers, certifications show the level of commitment that an organization has to their partners and to their field. Again, alone they aren’t an indication of capabilities, but in conjunction with an organization’s references and capabilities, they give indications on how well an organization can serve them.

In short, certifications show investment, trending, and commitment, but alone aren’t an indicator of capabilities. Building your certifications up in your organization should be a part of your investment in training, but not the only effort made.

I do think it’s important to single out two organizations that take their certifications very seriously in the small business IT consulting realm. Both Microsoft and CompTIA have invested considerably in ensuring that their certifications have measurable value, and as part of a comprehensive training plan are keystones. In fact, for organizations that are looking for their first certifications, this is always where I steer them.

At my firm, our 2010 training plans include a combination of certifications and technical activities that engineers must accomplish to ensure they keep their skills moving forward. This allows us to give them targets of what they should invest in. We don’t use them as the sole indication of their ability, but for the reasons above, it gives us a sense of their capabilities, and a way to further their own careers. Certifications are one piece of ongoing training and education, but certainly not the only one!